— Posted by Gagan
Monday, July 13th, 2009

Filed under:
Clients,
Design,
Personas,
UX,
User+Experience,
ethnography,
goals,
planning,
process,
userresearch,
users
Project brief: “Present the data from one of the world’s most reliable sources of international development statistics.” I am happy to report that our work for the OECD has become one of our most successful projects to date
— Posted by Gagan
Tuesday, December 16th, 2008
I suggest that 2008 was the year that big became uncool. Big loans, big debts, big car companies, big wars and big promises. All blew up big and showed us that we need to change our way of thinking. No more spending more than our means and living the big American dream. Maybe the problem was scale
— Posted by Gagan
Saturday, December 15th, 2007
This month I write a few tips targeting clients. I think every designer should get their client to read these. And clients: ‘Tis the season to give. So go on, give your designer some love! Here are the 10 things that you can do to share some joy with your designer
— Posted by Gagan
Thursday, February 1st, 2007
The power of design is being used in unlikely places and creating competitive advantage Book in an increasingly crowded marketplace. Design has the power to change (even save) lives for the better and create a more functional economy. Here are 10 reasons why designers rule…
— Posted by Gagan
Sunday, April 2nd, 2006
It’s natural and it’s a reaction to concentrating on the known instead of dealing with the unknown. While it is good to look inward at times, there is a danger off being blindsided by the real changes that are occuring in the marketplace everyday.