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Be Good to your Customers. They Talk (and Tweet).

— Posted by Gagan
Monday, July 28th, 2008
categoryFiled under: Branding, Communication, Design, Ethics, Trust, UX, User+Experience, Web20, community, customer, marketing, productdesign, research, social_networks

Need a gentle reminder why you should be a good customer service provider? How about 11 reasons to keep a sharp focus on our customer and their experiences with your brand offering.

Trust: Part 1- Brands

— Posted by Gagan
Sunday, October 2nd, 2005
categoryFiled under: Amazon, Anchoring, Branding, Business, Design, Trust, User+Experience

Trust. A small word. But with big implications. Lack of it will make people unhappy; relationships end and make bitter enemies out of best friends. What does trust mean in the world of branding….