Parents - and women in particular- are surfers too!
However, I caution that sharing does not equate to ‘giving away’. Especially for small communities (like parents-with-an-interest-in the-French-culture, I.E a pretty narrow target), access to the online community cannot really be open to all and free of charge.

For the community to perform, someone has to manage it, the platform and the services around it, and advertising can’t support all the costs.

The 100% advertising model is also one that doesn’t appeal to the European side of my Canadian and French mind as too dangerous because it makes site owners subservent to advertisers, hence creating potential conflicts of interest.

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I’m tired of the hype around the technologies and the idea that there is a rush on to become ‘Web 2.0 compliant’. What a load of baloney. Technology will always change and always at a faster pace. There is no such thing as Web 2.0 compliance in my opinion.

It’s the social aspects of the Internet that define Web 2.0 for me, if we should use the term Web 2.0 at all! Blogs, wikis, forums, all sorts of communities around all sorts of things… that’s the essence of Web 2.0.

The company I work for recently launched a blog. Once fairly insular, the company is now sharing it’s experience with technology, encouraging emloyees to post about their experiences. It works both ways, the technology community benefits from the experience and the company gains marketing exposure.