Laughlin USA

Laughlin USA is a company based in Nevada. They provide incorporation, legal and accounting services to their clients. We were asked to evaluate their website and uncover why they were receiving high traffic to the site and yet were unable to convert the browsing user into purchasing services or call their toll-free number. We conducted a full heuristic evaluation of the Laughlin website and provided the client with a easy to read document that clarified their business objectives, provided insight into their competition and analysed the website against design and business objectives. For samples from this document for Laughlin please see below